The Trust Company of Tennessee has promoted Lindsay Cates to vice president of marketing. She is responsible for marketing strategy to enhance client experience and support business development and retention.
Since joining The Trust Company of Tennessee in 2013, Cates has served as marketing director, specializing in marketing, advertising and public relations for the company’s three offices and directing community involvement and charitable giving.
Founded in 1987 and with offices in Chattanooga, Knoxville and the Tri-Cities, The Trust Company of Tennessee currently has more than $4 billion under management. The firm helps individuals, families, business owners and nonprofits make better financial decisions through wealth management, personal investment strategy, corporate retirement plans, estate planning and personal trust services.
“Lindsay’s ability to provide strategic direction from marketing, business retention and business development perspectives led to this deserved promotion,” said Daniel Carter, president of The Trust Company of Tennessee. “We look forward to continued success in our marketing efforts.”
Cates earned a bachelor’s degree in communication and a master’s degree in public relations, both from the University of Tennessee.
Cates resides in Knoxville with her husband, Ross, and their two sons, Cannon and Conrad, and serves on committees for the Knoxville Museum of Art, United Way of Greater Knoxville, Zoo Knoxville and McNabb Center. She enjoys the outdoors, especially backpacking and gardening.