In 38 years in the industry, Susie Hauk has made her mark. After joining The Trust Company of Tennessee in 2007, she spent more than a decade focused on business development, expanding the company’s presence in new markets. Her work was instrumental in bringing in new clients – many who became lifelong friends – and opening new offices, first in Tri-Cities, then in Chattanooga.
Her work evolved from networking for growth to deepening client relationships, which remains her passion. “Without question, I most love supporting my amazing clients and their families through their life transitions,” Susie shares.
“At The Trust Company, we strive to make a positive difference and embrace the challenges to make things work.”
Susie still prefers face-to-face meetings with clients whenever possible. Meeting at their homes or in the office: “I have created depth in relationships over time, which means listening, being a resource and adding value to clients and families,” she says. “Several clients have worked with me for more than 25 years.”
She works within three of the firm’s service lines – wealth management, personal trust and retirement – which magnifies her impact.
“Susie has been a model of working with clients to meet their financial planning and legacy goals and with business owners to help their employees have a way to save confidently for retirement,” Vice President of Wealth Management Matt Prince shares. “Her expertise in all three areas and the ability to partner with our team to provide the best outcomes have greatly added to the success of The Trust Company.”
Susie has always served her clients well and is especially appreciated when challenges arise. “Life ebbs and flows, and sometimes clients need a lot of assistance,” Susie shares. Matt echoes her commitment to clients. “Susie is genuine, authentic and truly cares, which helps her earn and build trust. She knows that emotions and money are connected and works to make sure she understands her clients’ priorities and personalities.”
Susie and her husband, Blake, have two dogs, Ben and Gauge. The couple enjoys quality time with friends and family, which includes two adult children. Susie also enjoys creative endeavors such as painting, playing piano and gardening.